Murdoch Sees Newspaper Future on iPads
National Press Club report
As an image of the Wall Street Journal from Apple’s new iPad appeared on the screen behind him, Rupert Murdoch, chairman and CEO of News Corp., told host Marvin Kalb and a packed audience in the ballroom April 6, “this may be the saving of newspapers.”
“I got a glimpse of the future this weekend with the introduction of the iPad,” said Murdoch, one of the nation’s leading news entrepreneurs whose holdings include the Wall Street Journal and the Fox Broadcasting Co. “It has brought together all forms of media.”
In a one-on-one interview on “The Kalb Report,” Murdoch showed how iPad users could see the printed version of the Wall Street Journal presented electronically and how they can go back seven days to see any copy of the Journal in its entirety. He was particularly impressed how a viewer could click on a picture and see it come to life as a video presentation.